Indústria do Surf revela as melhores marcas, produtos e campanhas em 2016

14.ª edição teve lugar na Califórnia no final da semana passada... 

 

Foi no final da semana passada que mais de 400 profissionais da indústria do Surf se reuniram na Califórnia para a 14.ª edição dos Prémios SIMA (Surf Industry Manufacturers Association). A iniciativa honra os 75 nomeados pela inovação e contributo apresentado ao longo de 2016 no que respeita à indústria do surf. 

 

O objetivo da SIMA, com a entrega destes troféus, ano após ano, é identificar as empresas e produtos mais influentes entre a indústria do surf, reconhecendo o esforço e o crescimento do mercado nos últimos 12 meses. 

 

Desta forma, as empresas e marcas que seguem foram reconhecidas em 15 diferentes categorias: 

 

Vencedores 2017 SIMA AWARDS

 

Produto acessório do ano: The Mission Smartwatch by Nixon

HERO5 Black by GoPro

The Mission Smartwatch by Nixon*

Rifles Tide Watch by RIP CURL

Saigon Special Pocket Knife by The Roark Revival

Stance Crew Socks by Stance

 

Produto ambiental do ano: Patagonia Fall 16 – Yulex Wetsuits by Patagonia

Waterman Collection by Corkcicle

Patagonia Fall 16 – Yulex Wetsuits by Patagonia*

Algae Traction Pads by Slater Designs

Upcycled Coconut Boardshorts by Vissla

ECO Infiniti Comp by Xcel Wetsuits

 

Calçado do ano: Reef Rover with Swellular Technology by REEF

Men’s Ohana by OluKai

Quiksilver AG47 Amphibian Shoe by Quiksilver

Reef Rover with Swellular Technology by REEF*

Yoga Sling by Sanuk

VANS SK8-HI by Vans

 

Acessório de surf do ano: SurfEars 2.0 by Creatures of Leisure

SurfEars 2.0 by Creatures of Leisure*

Alpha by Futures

CORDUROY GRIP by OCTOPUS

Smuggler Bag by Pro-Lite

Drylock TDC Boot by Xcel Wetsuits

 

Fato de surf do ano: Infiniti Comp TDC by Xcel Wetsuits

Furnace Carbon X by Billabong

M’s R1 Yulex Front-Zip Full Suit by Patagonia

Flash Bomb Plus Zip Free by RIP CURL

7 Seas Wetsuit by Vissla

Infiniti Comp TDC by Xcel Wetsuits*

 

Prancha de surf do ano: SCI-FI by Slater Designs

Bastard by Pyzel Surfboards

Rusty Twin Fin by Rusty Surfboards

SCI-FI by Slater Designs*

Spam by Superbrand

El Jefe by Wave Riding Vehicles 

 

Prancha de longboard do ano: The Wingnut Noserider by Firewire

Australian Slasher by CJ NELSON DESIGNS by Carve Sports, Inc.

Champion by Dewey Weber Surfboard

The Wingnut Noserider by Firewire*

Redline 11 by Stewart

Donald Takayama In the Pink 9’3 by Surftech

 

Prancha de surf alternativa do ano: Bonzer Biscuit by Channel Islands Surfboards

Bonzer Biscuit by Channel Islands Surfboards*

Padillac by Pyzel Surfboards

The Heckler by Rusty Surfboards

Fling by Superbrand

 

Campanha de marketing masculina do ano: Volume 11: “Hellbound In Clayoquot Sound” by The Roark Revival

LIFE’S SHORT by Billabong

THE SEARCH by RIP CURL

Volume 11: “Hellbound In Clayoquot Sound” by The Roark Revival*

wildly comfortable, comfortably wild by Stance

Creators & Innovators Dream Steeple Campaign by Vissla

 

Marca de roupa masculina do ano: Vissla

Billabong

The Roark Revival

RVCA

VANS

Vissla*

 

Boardshort do ano: Vissla Upcycled Boardshorts by Vissla

TRIBONG by Billabong

HyperFreak by O’Neill

Mirage MF Focus Ultimate by RIP CURL

Vissla Upcycled Boardshorts by Vissla*

Stripey Slinger by Volcom

 

Campanha de marketing feminina do ano: A BIKINI KINDA Life by Billabong Women’s

A BIKINI KINDA Life by Billabong Women’s*

Anywhere Aloha by OluKai

MY BIKINI by RIP CURL

#ROXYFITNESS by ROXY

The Uncommon Thread by Stance

 

Marca de roupa feminina do ano: Billabong Women’s

Billabong Women’s*

O’Neill

RIP CURL

ROXY

RVCA

 

Marca feminina de fatos banho: Billabong Women’s

Billabong Women’s*

Issa de’ mar

L*Space

RIP CURL

Seea

 

Marca emergente do ano: Slater Designs

Corkcicle

OTIS

Richer Poorer

Seea

Slater Designs*

Perfil em destaque

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